Showing posts with label new technologies. Show all posts
Showing posts with label new technologies. Show all posts

27 November 2009

Radio Silence + Some Noise

Apologies for the recent radio silence -- I'm suffering a terrific head cold as well as ever-anxious anticipation for my manuscript workshop this week. Being ill has been something of a relief, quite frankly, as it feels like a legitimate reason to stop working for at least a little while. (Or to do other work, though I have my cat Morton to do my laundry for me!) I've actually taken a bit of a break from the Internets --except for vintage shopping on Etsy!-- but here are a few things I've enjoyed reading in the last week or so, while Minh-Ha has been on a research trip.


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Queer novelist and performer Michelle Tea is blogging for the San Francisco Museum of Modern Art now, and in her latest missive she ponders the return of possibly regrettable fashions past:

I don’t know if I am ready for creepers to make a comeback, even in the form of a boot, even if the boot comes with a leather faux-sock poking over the top, even and especially if it comes hung with a couple of decorative boot-belts. And even if they are designed by Alexander Wang. But you know, even as I type this, looking at the boots in their buttery lighting at Barneys, where they live, I am starting to have second thoughts. Maybe they are actually the greatest things I’ve ever seen. Sometimes being repulsed by a piece of fashion is a signal that I’m about to be obsessed with it.

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It seems that the Internets is spitting up reflections on the impact of fashion bloggers these days (we're no exception), especially with Style Rookie Tavi's skyrocketing interplanetary profile as both model and muse. Imran Amed from The Business of Fashion offers this new social media reality check to industry insiders, while Evil Monito's Lindsey Ibarra chimes in with some thoughts on the increasingly blurred divisions between insider/outsider status, as well as shifting measures of expertise, especially apparent as amateur fashion bloggers appear to replace professional stylists:

As the fashion blogosphere has grown it’s become packed with new voices, talents and faces. Through its evolution it has become clear that in order to be a valid blogger one must be a visible blogger and in turn the World Wide Web has been flooded with boys and girls eager to show themselves off to the rest of the world. No longer is it just about the clothing; suddenly it’s also about a face wearing the clothing, and yet I suppose in some ways it always has been. When supermodels ruled the world their faces were just as important (if not more so) as the clothing they were modeling but the added element of worldwide exposure at the click of a button has created an entire generation of “I’m famous on the Internet” icons.

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Next, there be black dandies all over! Jezebel covers the recent release of photographer Daniele Tamagni's Gentlemen of Bacongo, documenting the phenomenon of sapeurs, or the Congolese subculture of dandies. I'd been worrying at this postcolonial knot of politics and desires since I read a few months earlier Patty Chang's review at Fashion Projects of George Amponsah and Cosima Spender’s documentary The Importance of Being Elegant. Chang's comments are insightful:

Watching this documentary, it’s unavoidable to draw parallels to the image of ‘bling-bling’ culture propagated by new school hip hop. The projection of cool by emulating the conspicuous consumption of elites, and the impersonation of success and fashionability, rather than the projection of a sense of depravation are traits shared by both subcultures. Indeed, Amponsah and Spender seem more inclined to portray the phenomenon of la Sape in a similar vein to the glorification of material excess found in hip hop culture. The inherent paradoxes of poor unemployed urban youths who hustle to be able to wear designer duds or footage of Papa Wemba trying on garish fur coats by Cavalli, all seem to confirm this.

Yet, la Sape has a history that is far older than this documentary suggests. Originating in Congo-Brazzaville in the 1930s, the movement’s inspiration (though often disputed) draws reference from the archetypal dandies of modernity as well as Western films of the 1940s and 1950s, especially those of mobster, black and white thrillers, and the Three Musketeers. The sapeurs of Brazzaville were mainly composed of lower middle class young men, high school drop outs, and later, disenfranchised youths. Observing a strict three color rule, their austere elegance became a method to cope with colonialist hegemony and assimilation policies, as well as a way of subversion and resistance. In addition, the acronym la Sape plays on the French term for clothing and points to the fascination with their colonizers. The
sapeurs of Brazzaville preached a conservative style that focused on cleanliness and absence from using hard drugs. Through the cultivation of clothes, they sought to define their social distinctiveness while deriving pleasure in admiring themselves, somewhat akin to what Pierre Bourdieu has called a ‘strategy of self-representation’. Fashion became a symbolic gesture of reclaiming power in times of economic deprivation and attempts at political dominance. In some instances, it proved a man could be a master of his own fate. Some authors have remarked that the sapeurs concealed their social failure through the presentation of self and the transformation of it into an apparent victory.

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And finally, Fashion for Writers is on some kind of posting roll with wonderful prose and lovely photographs. I'm inspired, though not enough to get dressed in something besides yoga pants and my old Maximumrocknroll t-shirt right now. Damn this cold! I will just have to heal in the warm glow of the Kate Bush Dance Troupe!

13 July 2009

Uniform Vs. Detail


Rob Walker's "Consumed" column in the New York Times Magazine addresses the latest experiment in sustainable fashion, Sheena Matheiken's Uniform Project, in which she wears the same custom-made black dress (she has seven for laundering purposes) every day for a year, and models just how creatively she can accessorize this single item. Sheena herself is inspired by her own history in uniform as a schoolgirl:

I was raised and schooled in India where uniforms were a mandate in most public schools. Despite the imposed conformity, kids always found a way to bend the rules and flaunt a little personality. Boys rolled up their sleeves, wore over-sized swatches, and hiked up their pants to show off their high-tops. Girls obsessed over bangles, bindis and bad hairdos. Peaking through the sea of uniforms were the idiosyncrasies of teen style and individual flare. I now want to put the same rules to test again, only this time I'm trading in the catholic school fervor for an eBay addiction and relocating the school walls to this wonderful place called the internet.

As Walker notes, the Uniform Project is unique among other similar efforts to explore the concept of the daily uniform. Neither artist Alex Martin's 2006 Little Brown Dress (her thoughtful notes on how she changed as she moved through the world in this one dress are here) nor sculptor and performance artist Andrea Zittel's on-going A-Z Uniforms, which include variations on a self-designed garment worn for six months at a time, involved daily documentation for public view. I would add to his list the 2004 Gray Sweatsuit Revolution, which dared its adherents to wear a uniform of the generic grey sweatsuit in a half-humorous, semi-serious send-up of the rapid pace of the fashion cycle and its drive toward distinction.

Against these other experiments which often defined themselves as solitary contemplations "against fashion," what is most noticeable about the Uniform Project is first, its interactive nature --readers to the daily blog often send Sheena their secondhand or handcrafted items (available on Etsy!) to wear-- and second, the enormous treasure trove of accessories she's already accumulated and photographed for this project, only on its third month (she began in May). The photographs of her daily outfits are sometimes so laden with eye-catching accessories that it takes a moment to discern the black dress --her blank canvas-- beneath them. This leads Warner to conclude:

There’s an obvious tension here: what sounds at first like an exercise in neo-Puritan making-do in a time of austerity is in reality a celebration of the very thirst for inventive novelty that has defined consumer culture for years — or at least that has defined the many online fashion entities that have glommed onto the project. However you might characterize the Uniform Project, it’s definitely not antifashion. “If anything,” she says, “it’s quite the opposite.” Which is what makes it so much fun to follow along.

Style blogs focusing on the daily sartorial statements of their authors are odd creatures -- creating heightened processes of deliberative self-presentation (taking and posing for good photographs is an art), sometimes purporting to instruct others in the ephemeral pursuit of style, often inviting commentary and, more rarely, critique. But the Uniform Project is fascinating inasmuch as it illuminates some of the distinct features of style blogging (especially the daily outfit photograph) as the most recent innovation on fashion's seemingly only constant since its industrialization -- that is, the ongoing tension between individualization and standardization.

(In an aside about the rise of some style blogs to the top of the heap, I think that my favorite intellectual fashion blogger --whose own obsession seems to be theorizing hipsterism and its aesthetics-- Footpath Zeitgeist is onto something when she writes, "I guess for me the question right now is: 'How do we make clothing our own?' Too often, fashion writing answers that question through a logic I could call 'stylism.' Stylism is the belief that having a coherent and identifiable 'personal style' is the yardstick of chic.... [S]ome people are held up as possessors of an ineffable logic of creativity and bricolage that enables them to render old ideas new, either through recombination or by recontextualisation. The rest of us can learn to attain that logic ourselves through observation (especially in 'street style' discourse) and copying.")

What's most relevant here are the parameters of the most-praised photographs on the most trafficked blogs, which as an informal rule must detail where or how each item worn was bought or collected, and as an informal observation seem to include a mix of mass-produced items (Forever 21 or H&M), thrifted or vintage pieces, and in some cases, more high-end purchases. The production of a unique "style" deliberately treads on this tension between individualization and standardization, between Forever 21 layering tank tops and Chloe leather sandals and thrifted Palmetto acid-wash denim skirts, which in combination renders the wearer distinct in her styling of these items. (As someone whose closet is crammed overfull of thrifted garments --including more than one '80s beaded-and-feathered sweater dresses-- and a few pieces from a wide range of retailers, I want to note that I am hardly exempt from this magpie strategy.) The key to this bricolage, as Footpath notes, is in the detail that enables distinction. She cites Roland Barthes on the figure of the "dandy," and the same quote is useful here:

The dandy is condemned to invent continually distinctive traits that are ever novel: sometimes he relies on wealth to distance himself from the poor, other times he wants his clothes to look worn out to distance himself from the rich - this is precisely the job of the "detail", which is to allow the dandy to escape the masses and never to be engulfed by them; his singularity is absolute in essence, but limited in substance, as he must never fall into eccentricity, for that is an eminently copyable form.

But as Footpath notes, the detail is performed not for oneself but for an audience. She observes, "And it is in the (at least theoretical) infinity of singularity that dandies can identify each other. They are recognising each other's thoughtful originality: the precision and subtlety of each other's sartorial signatures. They are not identifying with the other's stylistic similarities, but with the other's stylistic differences." While Footpath extends and modifies this line of thought to the phenomenon of boy hipsters to hilarious effect (comparing photographs of sullen boys in unkempt haircuts, low v-neck graphic t-shirts, and chain necklaces, taken at the same MisShapes party), and could be applied to any number of subcultural groups (I remember this attention to "sartorial signatures" when I was one of the punks), this is a useful way to begin to understand the exchange that occurs in the most popular style blogs, between the posted outfit and the comments that follow, that produce what can be understood as an informal, semi-exclusive community based on shared aesthetics and cultural capital. That is, such style blogs are exercises in self-presentation put together for the purposes of rendering transparent the not-intuitive process of becoming an expert in evaluating as well as cultivating an "individual style" under the watchful eye of hundreds, even thousands, of other stylish persons striving for the same. None of this is "bad," of course. But for me, it does highlight the paradoxical coincidence of standardization and individualization, or the uniform and the detail, in any one outfit -- a coincidence purposefully illuminated by the daily photographs on the Uniform Project.

The Uniform Project takes this exchange in another direction, in which the viewer can participate in Sheena's quest for individuality in spite of the spirit of the uniform by sending her an accessory or item of clothing that she will recognize in response as a suitably singular detail, chosen by you as an also distinctive personality, and subsequently might wear on her daily blog for others to also admire as such. You can become a participant, as long as you are stylistically literate in her sartorial semiotics, which are specific to the magpie aesthetics and what Footpath might call a "calculated insouciance" circulating also on other style blogs. And if you are not now literate, you can become so. New technologies up the ante on numerous levels then, increasing the audience for one's aesthetic individuality as well as the stakes for continuous self-reinvention and the sorts of exchanges that affirm, amend or even police the daily expression of a public self.